In twenty-five years of practicing architecture, I have never had a client paint their house purple. But if the color gurus are right, 2014 is the year for purple. Does this matter? The answer is both yes and no. No, because you will choose the colors for your house that create the experience and ambiance that you want. Yes, because these color will permeate the market. Remember avocado green appliances. How do you describe your favorite color? Sage Green. Navy Blue. Orange. The color experts are over the top in describing theirs.
The world-renowned color authority Pantone, named the 2014 color of the year as Radiant Orchid. Leatrice Eisenman, executive director of the Pantone Color Institute, describes Radiant Orchid as "an enchanting harmony of fuchsia, purple and pink undertones. Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm" It reminds me of a bridesmaid dress I wore in the seventies. If you want to follow this trend you can purchase Valspar paint in Radiant Orchid at Lowes.
Sherwin Williams color of the year 2014 is Exclusive Plum. Jackie Jordon, Sherwin-Williams director of color marketing says the color is "A dusky, filtered violet that is refined without being stuffy, elegant yet easy, and layered with romantic potential." It is a muted gray-purple that would look nice in the right location.
Benjamin Moore moved away from purple and declared "Breath of Fresh Air" (quotation marks by Benjamin Moore)to be the hot new color. Ellen O'Neill, Benjamin Moore Creative Director stated that "Breath of Fresh Air is a gorgeous, ethereal blue serving as a "new neutral" that is livable and functional." A lot of fancy talk for a baby blue.
Pittsburgh Paints is playing it safe with a cream for their 2014 color of the year. Named May Yellow, they describe the color as "the perfect hue to reflect the spirit of pause & refresh. Its barely there, pastel-like quality is soft enough to instill a quiet pause in even the most active of environments, evoking tranquility. Yet as part of the optimistic yellow family, its subtle warmth and delicate cream tone welcome renewal."
Color expert, Frank Mahnke summarizes the importance of color in saying "A space should not just have a color (for color's sake), but rather its appropriate color that fits the purpose of the building or space." Color is a major factor in establishing a desired room experience and is much too important to be left to the whims of trends.